And that’s why with a little bit of help from Jake Jorgovan and Clifton Lobo, we’ve put together this quick guide to help you in getting started. If you haven’t heard of LinkedIn Sales Navigator, you aren’t alone. You can segment from millions down to the most relevant leads for your business making you into a social selling rockstar. While LinkedIn can be used for social selling to some degree of success, LinkedIn Sales Navigator offers many more filters and tools that will allow you to further narrow your search and find your ideal customer profile, build the perfect list of customers and greatly increase your chances of conversion.
Getting started with social selling can be a daunting task, but in today’s day and age, it is vital to the success of your B2B business. LinkedIn has revolutionized the way over 500 million business people from 200 plus countries connect with one another, making it an incredibly valuable resource for B2B businesses.
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